| tagnumber |
taglabel |
tagindicator1 |
tagindicator2 |
tagdata |
| 0 |
Leader |
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01849cam a2200421 a 4500 |
| 1 |
Control # |
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ocn795181932^ |
| 5 |
Date |
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20121119153714.4^ |
| 8 |
Fixed Data |
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120831s2012 njua 001 0 eng d^ |
| 10 |
LC Card |
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^a 2012944694^ |
| 20 |
ISBN |
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^a9781118311837 (pbk.)^ |
| 20 |
ISBN |
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^a1118311833 (pbk.)^ |
| 35 |
Local Ctrl # |
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^a(OCoLC)795181932^ |
| 40 |
Cat. Source |
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^aTnLvILS^cTnLvILS^dTnLvILS^ |
| 50 |
LC Call |
|
4 |
^aHF5823^b.S293 2012^ |
| 82 |
Dewey Class |
0 |
4 |
^a658.8^223^ |
| 100 |
ME:Pers Name |
1 |
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^aSchenck, Barbara Findlay.^ |
| 245 |
Title |
1 |
0 |
^aSmall business marketing kit for dummies /^cby Barbara Findlay Schenck.^ |
| 250 |
Edition |
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^a3rd ed.^ |
| 260 |
Imprint |
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^aHoboken, N.J. :^bWiley,^cc2012.^ |
| 300 |
Phys Descrpt |
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^axviii, 364 p. :^bill. ;^c24 cm. +^e1 CD-ROM (4 3/4 in.)^ |
| 490 |
Series:Diff |
1 |
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^aFor dummies^ |
| 500 |
Note:General |
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^aEarlier editions entitled: Small business marketing for dummies.^ |
| 500 |
Note:General |
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^a"Learn to: develop the right marketing strategy; harness social media as a marketing tool; establish your position and brand"--Cover.^ |
| 505 |
Note:Content |
0 |
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^apt. 1. Getting your marketing bearings -- pt. 2. Laying the foundation for marketing success -- pt. 3. Marketing in a screen-connected world -- pt. 4. Getting the word out with ads, mailers, promotions, and publicity -- pt. 5. Winning and keeping customers -- pt. 6. The part of tens.^ |
| 500 |
Note:General |
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^aIncludes index.^ |
| 650 |
Subj:Topical |
|
0 |
^aAdvertising.^ |
| 650 |
Subj:Topical |
|
0 |
^aMarketing^xManagement.^ |
| 650 |
Subj:Topical |
|
0 |
^aSmall business marketing.^ |
| 650 |
Subj:Topical |
|
0 |
^aAdvertising media planning.^ |
| 700 |
AE:Pers Name |
1 |
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^aSchenck, Barbara Findlay.^tSmall business marketing for dummies.^ |
| 830 |
SE:Ufm Title |
|
0 |
^a--For dummies.^ |
| 898 |
Tag 898 |
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^aAdult qadult^ |
| 898 |
Tag 898 |
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^aBook qbook^ |
| 898 |
Tag 898 |
|
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^aEnglish qEnglish^ |
| 898 |
Tag 898 |
|
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^aNonfiction qnonfiction^ |
| 910 |
Tag 910 |
|
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^aCARL0008658334^ |
| 981 |
Tag 981 |
|
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^aCHICAGO^c20130311^ |
| 998 |
Tag 998 |
|
4 |
^aLDR81.0 20121112094647 ORDR ^bLDR83.0 20130312085250 INGM ^bLDR81.0 20121128081741 INGM ^bLDR81.0 20121112094647 ORDR^ |