Start your own green business : your step-by-step guide to success / Entrepreneur Press and Rich Mintzer.
Author: Mintzer, Richard.
Publisher: [Irvine, Calif.] : Entrepreneur Press, c2009.
ISBN: 9781599183398 (pbk.)
1599183390 (pbk.)
Description: xiv, 194 p. ; 23 cm.
Series: Startup series
Subject: Green products.
New business enterprises Environmental aspects.
Management Environmental aspects.
Contents: What does green mean? -- Business decisions -- Customers and market research -- Building your green business : names, structures, locations and energy options -- Business equipment, furniture and figuring out your costs -- Getting the green to go green -- Making your way in a greener world -- People power : your green team and your community -- Spreading the word : marketing, promotion, and advertising -- Social responsibility -- Keeping it going.